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"Using online search data to forecast new product sales."

Gauri Kulkarni, P. K. Kannan, Wendy W. Moe (2012)

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DOI: 10.1016/J.DSS.2011.10.017

access: closed

type: Journal Article

metadata version: 2021-11-11

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Gauri Kulkarni, P. K. Kannan, Wendy W. Moe:
Using online search data to forecast new product sales. Decis. Support Syst. 52(3): 604-611 (2012)

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