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@article{DBLP:journals/mktsci/AlgesheimerBDS10,
author = {Ren{\'{e}} Algesheimer and
Sharad Borle and
Utpal M. Dholakia and
Siddharth S. Singh},
title = {The Impact of Customer Community Participation on Customer Behaviors:
An Empirical Investigation},
journal = {Mark. Sci.},
volume = {29},
number = {4},
pages = {756--769},
year = {2010},
url = {https://doi.org/10.1287/mksc.1090.0555},
doi = {10.1287/MKSC.1090.0555},
timestamp = {Sat, 30 Sep 2023 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/AlgesheimerBDS10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/AllenbyGR10,
author = {Greg M. Allenby and
Mark J. Garratt and
Peter E. Rossi},
title = {A Model for Trade-Up and Change in Considered Brands},
journal = {Mark. Sci.},
volume = {29},
number = {1},
pages = {40--56},
year = {2010},
url = {https://doi.org/10.1287/mksc.1080.0466},
doi = {10.1287/MKSC.1080.0466},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/AllenbyGR10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/AribargAK10,
author = {Anocha Aribarg and
Neeraj Arora and
Moon Young Kang},
title = {Predicting Joint Choice Using Individual Data},
journal = {Mark. Sci.},
volume = {29},
number = {1},
pages = {139--157},
year = {2010},
url = {https://doi.org/10.1287/mksc.1090.0490},
doi = {10.1287/MKSC.1090.0490},
timestamp = {Mon, 26 Oct 2020 00:00:00 +0100},
biburl = {https://dblp.org/rec/journals/mktsci/AribargAK10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/BalachanderGS10,
author = {Subramanian Balachander and
Bikram Ghosh and
Axel Stock},
title = {Why Bundle Discounts Can Be a Profitable Alternative to Competing
on Price Promotions},
journal = {Mark. Sci.},
volume = {29},
number = {4},
pages = {624--638},
year = {2010},
url = {https://doi.org/10.1287/mksc.1090.0540},
doi = {10.1287/MKSC.1090.0540},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/BalachanderGS10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/BandyopadhyayP10,
author = {Subhajyoti Bandyopadhyay and
Anand A. Paul},
title = {Equilibrium Returns Policies in the Presence of Supplier Competition},
journal = {Mark. Sci.},
volume = {29},
number = {5},
pages = {846--857},
year = {2010},
url = {https://doi.org/10.1287/mksc.1100.0563},
doi = {10.1287/MKSC.1100.0563},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/BandyopadhyayP10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/BergerSR10,
author = {Jonah Berger and
Alan T. Sorensen and
Scott J. Rasmussen},
title = {Positive Effects of Negative Publicity: When Negative Reviews Increase
Sales},
journal = {Mark. Sci.},
volume = {29},
number = {5},
pages = {815--827},
year = {2010},
url = {https://doi.org/10.1287/mksc.1090.0557},
doi = {10.1287/MKSC.1090.0557},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/BergerSR10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/Bradlow10,
author = {Eric T. Bradlow},
title = {Editorial - It's Never Good-bye to Marketing Science},
journal = {Mark. Sci.},
volume = {29},
number = {6},
pages = {963},
year = {2010},
url = {https://doi.org/10.1287/mksc.1100.0608},
doi = {10.1287/MKSC.1100.0608},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/Bradlow10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/BusseSZ10,
author = {Meghan R. Busse and
Duncan Simester and
Florian Zettelmeyer},
title = {"The Best Price You'll Ever Get": The 2005 Employee Discount Pricing
Promotions in the {U.S.} Automobile Industry},
journal = {Mark. Sci.},
volume = {29},
number = {2},
pages = {268--290},
year = {2010},
url = {https://doi.org/10.1287/mksc.1090.0516},
doi = {10.1287/MKSC.1090.0516},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/BusseSZ10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/ChenIP10,
author = {Yuxin Chen and
Ganesh Iyer and
Amit Pazgal},
title = {Limited Memory, Categorization, and Competition},
journal = {Mark. Sci.},
volume = {29},
number = {4},
pages = {650--670},
year = {2010},
url = {https://doi.org/10.1287/mksc.1090.0546},
doi = {10.1287/MKSC.1090.0546},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/ChenIP10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/ChenNJD10,
author = {Xinlei (Jack) Chen and
Om Narasimhan and
George John and
Tirtha Dhar},
title = {An Empirical Investigation of Private Label Supply by National Label
Producers},
journal = {Mark. Sci.},
volume = {29},
number = {4},
pages = {738--755},
year = {2010},
url = {https://doi.org/10.1287/mksc.1090.0554},
doi = {10.1287/MKSC.1090.0554},
timestamp = {Tue, 07 May 2024 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/ChenNJD10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/ChintaguntaGV10,
author = {Pradeep K. Chintagunta and
Shyam Gopinath and
Sriram Venkataraman},
title = {The Effects of Online User Reviews on Movie Box Office Performance:
Accounting for Sequential Rollout and Aggregation Across Local Markets},
journal = {Mark. Sci.},
volume = {29},
number = {5},
pages = {944--957},
year = {2010},
url = {https://doi.org/10.1287/mksc.1100.0572},
doi = {10.1287/MKSC.1100.0572},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/ChintaguntaGV10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/CleerenVDG10,
author = {Kathleen Cleeren and
Frank Verboven and
Marnik G. Dekimpe and
Katrijn Gielens},
title = {Intra- and Interformat Competition Among Discounters and Supermarkets},
journal = {Mark. Sci.},
volume = {29},
number = {3},
pages = {456--473},
year = {2010},
url = {https://doi.org/10.1287/mksc.1090.0529},
doi = {10.1287/MKSC.1090.0529},
timestamp = {Sun, 02 Oct 2022 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/CleerenVDG10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/DanaherDST10,
author = {Brett Danaher and
Samita Dhanasobhon and
Michael D. Smith and
Rahul Telang},
title = {Converting Pirates Without Cannibalizing Purchasers: The Impact of
Digital Distribution on Physical Sales and Internet Piracy},
journal = {Mark. Sci.},
volume = {29},
number = {6},
pages = {1138--1151},
year = {2010},
url = {https://doi.org/10.1287/mksc.1100.0600},
doi = {10.1287/MKSC.1100.0600},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/DanaherDST10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/DanaherLK10,
author = {Peter J. Danaher and
Janghyuk Lee and
Laoucine Kerbache},
title = {Optimal Internet Media Selection},
journal = {Mark. Sci.},
volume = {29},
number = {2},
pages = {336--347},
year = {2010},
url = {https://doi.org/10.1287/mksc.1090.0507},
doi = {10.1287/MKSC.1090.0507},
timestamp = {Thu, 14 Oct 2021 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/DanaherLK10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/DesaiKS10,
author = {Preyas S. Desai and
Anand Krishnamoorthy and
Preethika Sainam},
title = {"Call for Prices": Strategic Implications of Raising Consumers' Costs},
journal = {Mark. Sci.},
volume = {29},
number = {1},
pages = {158--174},
year = {2010},
url = {https://doi.org/10.1287/mksc.1090.0498},
doi = {10.1287/MKSC.1090.0498},
timestamp = {Thu, 14 Oct 2021 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/DesaiKS10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/DobsonG10,
author = {Paul W. Dobson and
Eitan Gerstner},
title = {For a Few Cents More: Why Supersize Unhealthy Food?},
journal = {Mark. Sci.},
volume = {29},
number = {4},
pages = {770--778},
year = {2010},
url = {https://doi.org/10.1287/mksc.1100.0558},
doi = {10.1287/MKSC.1100.0558},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/DobsonG10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/DotsonA10,
author = {Jeffrey P. Dotson and
Greg M. Allenby},
title = {Investigating the Strategic Influence of Customer and Employee Satisfaction
on Firm Financial Performance},
journal = {Mark. Sci.},
volume = {29},
number = {5},
pages = {895--908},
year = {2010},
url = {https://doi.org/10.1287/mksc.1100.0584},
doi = {10.1287/MKSC.1100.0584},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/DotsonA10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/DraganskaKV10,
author = {Michaela Draganska and
Daniel Klapper and
Sofia Berto Villas{-}Boas},
title = {A Larger Slice or a Larger Pie? An Empirical Investigation of Bargaining
Power in the Distribution Channel},
journal = {Mark. Sci.},
volume = {29},
number = {1},
pages = {57--74},
year = {2010},
url = {https://doi.org/10.1287/mksc.1080.0472},
doi = {10.1287/MKSC.1080.0472},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/DraganskaKV10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/DubeHC10,
author = {Jean{-}Pierre Dub{\'{e}} and
G{\"{u}}nter J. Hitsch and
Pradeep K. Chintagunta},
title = {Tipping and Concentration in Markets with Indirect Network Effects},
journal = {Mark. Sci.},
volume = {29},
number = {2},
pages = {216--249},
year = {2010},
url = {https://doi.org/10.1287/mksc.1090.0541},
doi = {10.1287/MKSC.1090.0541},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/DubeHC10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/DukesL10,
author = {Anthony J. Dukes and
Yunchuan Liu},
title = {In-Store Media and Distribution Channel Coordination},
journal = {Mark. Sci.},
volume = {29},
number = {1},
pages = {94--107},
year = {2010},
url = {https://doi.org/10.1287/mksc.1080.0483},
doi = {10.1287/MKSC.1080.0483},
timestamp = {Sat, 30 Sep 2023 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/DukesL10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/FaderH10,
author = {Peter S. Fader and
Bruce G. S. Hardie},
title = {Customer-Base Valuation in a Contractual Setting: The Perils of Ignoring
Heterogeneity},
journal = {Mark. Sci.},
volume = {29},
number = {1},
pages = {85--93},
year = {2010},
url = {https://doi.org/10.1287/mksc.1080.0482},
doi = {10.1287/MKSC.1080.0482},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/FaderH10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/FaderHS10,
author = {Peter S. Fader and
Bruce G. S. Hardie and
Jen Shang},
title = {Customer-Base Analysis in a Discrete-Time Noncontractual Setting},
journal = {Mark. Sci.},
volume = {29},
number = {6},
pages = {1086--1108},
year = {2010},
url = {https://doi.org/10.1287/mksc.1100.0580},
doi = {10.1287/MKSC.1100.0580},
timestamp = {Tue, 07 May 2024 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/FaderHS10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/FayX10,
author = {Scott A. Fay and
Jinhong Xie},
title = {The Economics of Buyer Uncertainty: Advance Selling vs. Probabilistic
Selling},
journal = {Mark. Sci.},
volume = {29},
number = {6},
pages = {1040--1057},
year = {2010},
url = {https://doi.org/10.1287/mksc.1100.0576},
doi = {10.1287/MKSC.1100.0576},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/FayX10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/FiebigKLW10,
author = {Denzil G. Fiebig and
Michael P. Keane and
Jordan Louviere and
Nada Wasi},
title = {The Generalized Multinomial Logit Model: Accounting for Scale and
Coefficient Heterogeneity},
journal = {Mark. Sci.},
volume = {29},
number = {3},
pages = {393--421},
year = {2010},
url = {https://doi.org/10.1287/mksc.1090.0508},
doi = {10.1287/MKSC.1090.0508},
timestamp = {Mon, 26 Oct 2020 00:00:00 +0100},
biburl = {https://dblp.org/rec/journals/mktsci/FiebigKLW10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/FoutzJ10,
author = {Natasha Zhang Foutz and
Wolfgang Jank},
title = {Research Note - Prerelease Demand Forecasting for Motion Pictures
Using Functional Shape Analysis of Virtual Stock Markets},
journal = {Mark. Sci.},
volume = {29},
number = {3},
pages = {568--579},
year = {2010},
url = {https://doi.org/10.1287/mksc.1090.0542},
doi = {10.1287/MKSC.1090.0542},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/FoutzJ10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/GhoshS10,
author = {Bikram Ghosh and
Axel Stock},
title = {Advertising Effectiveness, Digital Video Recorders, and Product Market
Competition},
journal = {Mark. Sci.},
volume = {29},
number = {4},
pages = {639--649},
year = {2010},
url = {https://doi.org/10.1287/mksc.1090.0544},
doi = {10.1287/MKSC.1090.0544},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/GhoshS10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/GoldenbergLMS10,
author = {Jacob Goldenberg and
Barak Libai and
Eitan Muller and
Stefan Stremersch},
title = {Database Submission - The Evolving Social Network of Marketing Scholars},
journal = {Mark. Sci.},
volume = {29},
number = {3},
pages = {561--567},
year = {2010},
url = {https://doi.org/10.1287/mksc.1090.0539},
doi = {10.1287/MKSC.1090.0539},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/GoldenbergLMS10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/GuoI10,
author = {Liang Guo and
Ganesh Iyer},
title = {Information Acquisition and Sharing in a Vertical Relationship},
journal = {Mark. Sci.},
volume = {29},
number = {3},
pages = {483--506},
year = {2010},
url = {https://doi.org/10.1287/mksc.1090.0534},
doi = {10.1287/MKSC.1090.0534},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/GuoI10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/Hartmann10,
author = {Wesley R. Hartmann},
title = {Demand Estimation with Social Interactions and the Implications for
Targeted Marketing},
journal = {Mark. Sci.},
volume = {29},
number = {4},
pages = {585--601},
year = {2010},
url = {https://doi.org/10.1287/mksc.1100.0559},
doi = {10.1287/MKSC.1100.0559},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/Hartmann10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/HartmannN10,
author = {Wesley R. Hartmann and
Harikesh S. Nair},
title = {Retail Competition and the Dynamics of Demand for Tied Goods},
journal = {Mark. Sci.},
volume = {29},
number = {2},
pages = {366--386},
year = {2010},
url = {https://doi.org/10.1287/mksc.1090.0518},
doi = {10.1287/MKSC.1090.0518},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/HartmannN10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/HaruvyL10,
author = {Ernan Haruvy and
Peter T. L. Popkowski Leszczyc},
title = {Search and Choice in Online Consumer Auctions},
journal = {Mark. Sci.},
volume = {29},
number = {6},
pages = {1152--1164},
year = {2010},
url = {https://doi.org/10.1287/mksc.1100.0601},
doi = {10.1287/MKSC.1100.0601},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/HaruvyL10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/HaublDD10,
author = {Gerald H{\"{a}}ubl and
Benedict G. C. Dellaert and
Bas Donkers},
title = {Tunnel Vision: Local Behavioral Influences on Consumer Decisions in
Product Search},
journal = {Mark. Sci.},
volume = {29},
number = {3},
pages = {438--455},
year = {2010},
url = {https://doi.org/10.1287/mksc.1090.0525},
doi = {10.1287/MKSC.1090.0525},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/HaublDD10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/HeerdeSD10,
author = {Harald J. van Heerde and
Shuba Srinivasan and
Marnik G. Dekimpe},
title = {Estimating Cannibalization Rates for Pioneering Innovations},
journal = {Mark. Sci.},
volume = {29},
number = {6},
pages = {1024--1039},
year = {2010},
url = {https://doi.org/10.1287/mksc.1100.0575},
doi = {10.1287/MKSC.1100.0575},
timestamp = {Mon, 26 Oct 2020 00:00:00 +0100},
biburl = {https://dblp.org/rec/journals/mktsci/HeerdeSD10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/HortacsuN10,
author = {Ali Horta{\c{c}}su and
Eric R. Nielsen},
title = {Commentary - Do Bids Equal Values on eBay?},
journal = {Mark. Sci.},
volume = {29},
number = {6},
pages = {994--997},
year = {2010},
url = {https://doi.org/10.1287/mksc.1100.0593},
doi = {10.1287/MKSC.1100.0593},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/HortacsuN10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/HutchinsonZM10,
author = {J. Wesley Hutchinson and
Gal Zauberman and
Robert Meyer},
title = {Commentary - On the Interpretation of Temporal Inflation Parameters
in Stochastic Models of Judgment and Choice},
journal = {Mark. Sci.},
volume = {29},
number = {1},
pages = {23--31},
year = {2010},
url = {https://doi.org/10.1287/mksc.1090.0511},
doi = {10.1287/MKSC.1090.0511},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/HutchinsonZM10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/HwangBT10,
author = {Minha Hwang and
Bart J. Bronnenberg and
Raphael Thomadsen},
title = {An Empirical Analysis of Assortment Similarities Across {U.S.} Supermarkets},
journal = {Mark. Sci.},
volume = {29},
number = {5},
pages = {858--879},
year = {2010},
url = {https://doi.org/10.1287/mksc.1100.0564},
doi = {10.1287/MKSC.1100.0564},
timestamp = {Tue, 07 May 2024 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/HwangBT10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/KatonaS10,
author = {Zsolt Katona and
Miklos Sarvary},
title = {The Race for Sponsored Links: Bidding Patterns for Search Advertising},
journal = {Mark. Sci.},
volume = {29},
number = {2},
pages = {199--215},
year = {2010},
url = {https://doi.org/10.1287/mksc.1090.0517},
doi = {10.1287/MKSC.1090.0517},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/KatonaS10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/KimAB10,
author = {Jun B. Kim and
Paulo Albuquerque and
Bart J. Bronnenberg},
title = {Online Demand Under Limited Consumer Search},
journal = {Mark. Sci.},
volume = {29},
number = {6},
pages = {1001--1023},
year = {2010},
url = {https://doi.org/10.1287/mksc.1100.0574},
doi = {10.1287/MKSC.1100.0574},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/KimAB10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/KornishL10,
author = {Laura J. Kornish and
Qiuping Li},
title = {Optimal Referral Bonuses with Asymmetric Information: Firm-Offered
and Interpersonal Incentives},
journal = {Mark. Sci.},
volume = {29},
number = {1},
pages = {108--121},
year = {2010},
url = {https://doi.org/10.1287/mksc.1080.0484},
doi = {10.1287/MKSC.1080.0484},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/KornishL10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/KuksovL10,
author = {Dmitri Kuksov and
Yuanfang Lin},
title = {Information Provision in a Vertically Differentiated Competitive Marketplace},
journal = {Mark. Sci.},
volume = {29},
number = {1},
pages = {122--138},
year = {2010},
url = {https://doi.org/10.1287/mksc.1090.0486},
doi = {10.1287/MKSC.1090.0486},
timestamp = {Thu, 14 Oct 2021 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/KuksovL10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/KuksovV10,
author = {Dmitri Kuksov and
J. Miguel Villas{-}Boas},
title = {When More Alternatives Lead to Less Choice},
journal = {Mark. Sci.},
volume = {29},
number = {3},
pages = {507--524},
year = {2010},
url = {https://doi.org/10.1287/mksc.1090.0535},
doi = {10.1287/MKSC.1090.0535},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/KuksovV10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/KuksovX10,
author = {Dmitri Kuksov and
Ying Xie},
title = {Pricing, Frills, and Customer Ratings},
journal = {Mark. Sci.},
volume = {29},
number = {5},
pages = {925--943},
year = {2010},
url = {https://doi.org/10.1287/mksc.1100.0571},
doi = {10.1287/MKSC.1100.0571},
timestamp = {Tue, 07 May 2024 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/KuksovX10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/LansBEW10,
author = {Ralf van der Lans and
Gerrit H. van Bruggen and
Jehoshua Eliashberg and
Berend Wierenga},
title = {A Viral Branching Model for Predicting the Spread of Electronic Word
of Mouth},
journal = {Mark. Sci.},
volume = {29},
number = {2},
pages = {348--365},
year = {2010},
url = {https://doi.org/10.1287/mksc.1090.0520},
doi = {10.1287/MKSC.1090.0520},
timestamp = {Sun, 02 Oct 2022 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/LansBEW10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/LiuC10,
author = {Yunchuan Liu and
Tony Haitao Cui},
title = {The Length of Product Line in Distribution Channels},
journal = {Mark. Sci.},
volume = {29},
number = {3},
pages = {474--482},
year = {2010},
url = {https://doi.org/10.1287/mksc.1090.0533},
doi = {10.1287/MKSC.1090.0533},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/LiuC10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/LiuCZ10,
author = {Hongju Liu and
Pradeep K. Chintagunta and
Ting Zhu},
title = {Complementarities and the Demand for Home Broadband Internet Services},
journal = {Mark. Sci.},
volume = {29},
number = {4},
pages = {701--720},
year = {2010},
url = {https://doi.org/10.1287/mksc.1090.0551},
doi = {10.1287/MKSC.1090.0551},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/LiuCZ10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/LiuRLB10,
author = {Ying Liu and
Sudha Ram and
Robert F. Lusch and
Michael J. Brusco},
title = {Multicriterion Market Segmentation: {A} New Model, Implementation,
and Evaluation},
journal = {Mark. Sci.},
volume = {29},
number = {5},
pages = {880--894},
year = {2010},
url = {https://doi.org/10.1287/mksc.1100.0565},
doi = {10.1287/MKSC.1100.0565},
timestamp = {Thu, 14 Oct 2021 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/LiuRLB10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/LouviereS10,
author = {Jordan Louviere and
Joffre Swait},
title = {Commentary - Discussion of "Alleviating the Constant Stochastic Variance
Assumption in Decision Research: Theory, Measurement, and Experimental
Test"},
journal = {Mark. Sci.},
volume = {29},
number = {1},
pages = {18--22},
year = {2010},
url = {https://doi.org/10.1287/mksc.1080.0474},
doi = {10.1287/MKSC.1080.0474},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/LouviereS10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/MehtaCN10,
author = {Nitin Mehta and
Xinlei (Jack) Chen and
Om Narasimhan},
title = {Examining Demand Elasticities in Hanemann's Framework: {A} Theoretical
and Empirical Analysis},
journal = {Mark. Sci.},
volume = {29},
number = {3},
pages = {422--437},
year = {2010},
url = {https://doi.org/10.1287/mksc.1090.0524},
doi = {10.1287/MKSC.1090.0524},
timestamp = {Tue, 07 May 2024 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/MehtaCN10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/MontoyaNJ10,
author = {Ricardo Montoya and
Oded Netzer and
Kamel Jedidi},
title = {Dynamic Allocation of Pharmaceutical Detailing and Sampling for Long-Term
Profitability},
journal = {Mark. Sci.},
volume = {29},
number = {5},
pages = {909--924},
year = {2010},
url = {https://doi.org/10.1287/mksc.1100.0570},
doi = {10.1287/MKSC.1100.0570},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/MontoyaNJ10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/NamMC10,
author = {Sungjoon Nam and
Puneet Manchanda and
Pradeep K. Chintagunta},
title = {The Effect of Signal Quality and Contiguous Word of Mouth on Customer
Acquisition for a Video-on-Demand Service},
journal = {Mark. Sci.},
volume = {29},
number = {4},
pages = {690--700},
year = {2010},
url = {https://doi.org/10.1287/mksc.1090.0550},
doi = {10.1287/MKSC.1090.0550},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/NamMC10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/NijsMAHK10,
author = {Vincent R. Nijs and
Kanishka Misra and
Eric T. Anderson and
Karsten Hansen and
Lakshman Krishnamurthi},
title = {Channel Pass-Through of Trade Promotions},
journal = {Mark. Sci.},
volume = {29},
number = {2},
pages = {250--267},
year = {2010},
url = {https://doi.org/10.1287/mksc.1090.0509},
doi = {10.1287/MKSC.1090.0509},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/NijsMAHK10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/OestHD10,
author = {Rutger D. van Oest and
Harald J. van Heerde and
Marnik G. Dekimpe},
title = {Return on Roller Coasters: {A} Model to Guide Investments in Theme
Park Attractions},
journal = {Mark. Sci.},
volume = {29},
number = {4},
pages = {721--737},
year = {2010},
url = {https://doi.org/10.1287/mksc.1090.0553},
doi = {10.1287/MKSC.1090.0553},
timestamp = {Mon, 26 Oct 2020 00:00:00 +0100},
biburl = {https://dblp.org/rec/journals/mktsci/OestHD10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/Okada10,
author = {Erica Mina Okada},
title = {Uncertainty, Risk Aversion, and {WTA} vs. {WTP}},
journal = {Mark. Sci.},
volume = {29},
number = {1},
pages = {75--84},
year = {2010},
url = {https://doi.org/10.1287/mksc.1080.0480},
doi = {10.1287/MKSC.1080.0480},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/Okada10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/SalisburyF10,
author = {Linda Court Salisbury and
Fred M. Feinberg},
title = {Alleviating the Constant Stochastic Variance Assumption in Decision
Research: Theory, Measurement, and Experimental Test},
journal = {Mark. Sci.},
volume = {29},
number = {1},
pages = {1--17},
year = {2010},
url = {https://doi.org/10.1287/mksc.1080.0464},
doi = {10.1287/MKSC.1080.0464},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/SalisburyF10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/SalisburyF10a,
author = {Linda Court Salisbury and
Fred M. Feinberg},
title = {Rejoinder - Temporal Stochastic Inflation in Choice-Based Research},
journal = {Mark. Sci.},
volume = {29},
number = {1},
pages = {32--39},
year = {2010},
url = {https://doi.org/10.1287/mksc.1090.0530},
doi = {10.1287/MKSC.1090.0530},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/SalisburyF10a.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/ShinS10,
author = {Jiwoong Shin and
K. Sudhir},
title = {A Customer Management Dilemma: When Is It Profitable to Reward One's
Own Customers?},
journal = {Mark. Sci.},
volume = {29},
number = {4},
pages = {671--689},
year = {2010},
url = {https://doi.org/10.1287/mksc.1090.0547},
doi = {10.1287/MKSC.1090.0547},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/ShinS10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/Shugan10,
author = {Steven M. Shugan},
title = {Statement from the Editor Regarding "New Perspectives on Customer
'Death' Using a Generalization of the Pareto/NBD Model"},
journal = {Mark. Sci.},
volume = {29},
number = {6},
pages = {1165},
year = {2010},
url = {https://doi.org/10.1287/mksc.1100.0568},
doi = {10.1287/MKSC.1100.0568},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/Shugan10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/ShulmanCS10,
author = {Jeffrey D. Shulman and
Anne T. Coughlan and
R. Canan Savaskan},
title = {Optimal Reverse Channel Structure for Consumer Product Returns},
journal = {Mark. Sci.},
volume = {29},
number = {6},
pages = {1071--1085},
year = {2010},
url = {https://doi.org/10.1287/mksc.1100.0578},
doi = {10.1287/MKSC.1100.0578},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/ShulmanCS10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/SpannZH10,
author = {Martin Spann and
Robert Zeithammer and
Gerald H{\"{a}}ubl},
title = {Optimal Reverse-Pricing Mechanisms},
journal = {Mark. Sci.},
volume = {29},
number = {6},
pages = {1058--1070},
year = {2010},
url = {https://doi.org/10.1287/mksc.1100.0577},
doi = {10.1287/MKSC.1100.0577},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/SpannZH10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/SrinivasanW10,
author = {Kannan Srinivasan and
Xin Wang},
title = {Commentary - Bidders' Experience and Learning in Online Auctions:
Issues and Implications},
journal = {Mark. Sci.},
volume = {29},
number = {6},
pages = {988--993},
year = {2010},
url = {https://doi.org/10.1287/mksc.1100.0581},
doi = {10.1287/MKSC.1100.0581},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/SrinivasanW10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/SriramCA10,
author = {S. Sriram and
Pradeep K. Chintagunta and
Manoj K. Agarwal},
title = {Investigating Consumer Purchase Behavior in Related Technology Product
Categories},
journal = {Mark. Sci.},
volume = {29},
number = {2},
pages = {291--314},
year = {2010},
url = {https://doi.org/10.1287/mksc.1090.0506},
doi = {10.1287/MKSC.1090.0506},
timestamp = {Fri, 12 Jun 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/SriramCA10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/TeixeiraWP10,
author = {Thales S. Teixeira and
Michel Wedel and
Rik Pieters},
title = {Moment-to-Moment Optimal Branding in {TV} Commercials: Preventing
Avoidance by Pulsing},
journal = {Mark. Sci.},
volume = {29},
number = {5},
pages = {783--804},
year = {2010},
url = {https://doi.org/10.1287/mksc.1100.0567},
doi = {10.1287/MKSC.1100.0567},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/TeixeiraWP10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/ThomasSK10,
author = {Manoj A. Thomas and
Daniel H. Simon and
Vrinda Kadiyali},
title = {The Price Precision Effect: Evidence from Laboratory and Market Data},
journal = {Mark. Sci.},
volume = {29},
number = {1},
pages = {175--190},
year = {2010},
url = {https://doi.org/10.1287/mksc.1090.0512},
doi = {10.1287/MKSC.1090.0512},
timestamp = {Sat, 30 Sep 2023 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/ThomasSK10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/TuckerZ10,
author = {Catherine Tucker and
Juanjuan Zhang},
title = {Growing Two-Sided Networks by Advertising the User Base: {A} Field
Experiment},
journal = {Mark. Sci.},
volume = {29},
number = {5},
pages = {805--814},
year = {2010},
url = {https://doi.org/10.1287/mksc.1100.0560},
doi = {10.1287/MKSC.1100.0560},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/TuckerZ10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/WangKJ10,
author = {Qiong Wang and
Ujwal Kayande and
Sandy D. Jap},
title = {The Seeds of Dissolution: Discrepancy and Incoherence in Buyer-Supplier
Exchange},
journal = {Mark. Sci.},
volume = {29},
number = {6},
pages = {1109--1124},
year = {2010},
url = {https://doi.org/10.1287/mksc.1100.0582},
doi = {10.1287/MKSC.1100.0582},
timestamp = {Tue, 29 Dec 2020 00:00:00 +0100},
biburl = {https://dblp.org/rec/journals/mktsci/WangKJ10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/WilesJML10,
author = {Michael A. Wiles and
Shailendra P. Jain and
Saurabh Mishra and
Charles Lindsey},
title = {Stock Market Response to Regulatory Reports of Deceptive Advertising:
The Moderating Effect of Omission Bias and Firm Reputation},
journal = {Mark. Sci.},
volume = {29},
number = {5},
pages = {828--845},
year = {2010},
url = {https://doi.org/10.1287/mksc.1100.0562},
doi = {10.1287/MKSC.1100.0562},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/WilesJML10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/YangG10,
author = {Sha Yang and
Anindya Ghose},
title = {Analyzing the Relationship Between Organic and Sponsored Search Advertising:
Positive, Negative, or Zero Interdependence?},
journal = {Mark. Sci.},
volume = {29},
number = {4},
pages = {602--623},
year = {2010},
url = {https://doi.org/10.1287/mksc.1090.0552},
doi = {10.1287/MKSC.1090.0552},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/YangG10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/YangZD10,
author = {Sha Yang and
Yi Zhao and
Ravi Dhar},
title = {Modeling the Underreporting Bias in Panel Survey Data},
journal = {Mark. Sci.},
volume = {29},
number = {3},
pages = {525--539},
year = {2010},
url = {https://doi.org/10.1287/mksc.1090.0536},
doi = {10.1287/MKSC.1090.0536},
timestamp = {Fri, 11 Nov 2022 00:00:00 +0100},
biburl = {https://dblp.org/rec/journals/mktsci/YangZD10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/YinRGA10,
author = {Shuya Yin and
Saibal Ray and
Haresh Gurnani and
Animesh Animesh},
title = {Durable Products with Multiple Used Goods Markets: Product Upgrade
and Retail Pricing Implications},
journal = {Mark. Sci.},
volume = {29},
number = {3},
pages = {540--560},
year = {2010},
url = {https://doi.org/10.1287/mksc.1090.0545},
doi = {10.1287/MKSC.1090.0545},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/YinRGA10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/ZeithammerA10,
author = {Robert Zeithammer and
Christopher Adams},
title = {The Sealed-Bid Abstraction in Online Auctions},
journal = {Mark. Sci.},
volume = {29},
number = {6},
pages = {964--987},
year = {2010},
url = {https://doi.org/10.1287/mksc.1100.0561},
doi = {10.1287/MKSC.1100.0561},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/ZeithammerA10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/ZeithammerA10a,
author = {Robert Zeithammer and
Christopher Adams},
title = {Rejoinder - Causes and Implications of Some Bidders Not Conforming
to the Sealed-Bid Abstraction},
journal = {Mark. Sci.},
volume = {29},
number = {6},
pages = {998--1000},
year = {2010},
url = {https://doi.org/10.1287/mksc.1100.0597},
doi = {10.1287/MKSC.1100.0597},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/ZeithammerA10a.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/Zhang10,
author = {Juanjuan Zhang},
title = {The Sound of Silence: Observational Learning in the {U.S.} Kidney
Market},
journal = {Mark. Sci.},
volume = {29},
number = {2},
pages = {315--335},
year = {2010},
url = {https://doi.org/10.1287/mksc.1090.0500},
doi = {10.1287/MKSC.1090.0500},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/Zhang10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
@article{DBLP:journals/mktsci/ZhouZ10,
author = {Zach Zhizhong Zhou and
Kevin Xiaoguo Zhu},
title = {The Effects of Information Transparency on Suppliers, Manufacturers,
and Consumers in Online Markets},
journal = {Mark. Sci.},
volume = {29},
number = {6},
pages = {1125--1137},
year = {2010},
url = {https://doi.org/10.1287/mksc.1100.0585},
doi = {10.1287/MKSC.1100.0585},
timestamp = {Thu, 14 May 2020 01:00:00 +0200},
biburl = {https://dblp.org/rec/journals/mktsci/ZhouZ10.bib},
bibsource = {dblp computer science bibliography, https://dblp.org}
}
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