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"User-Generated Content: The "Voice of the Customer" in the 21st Century."

Eric T. Bradlow (2010)

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DOI: 10.1007/978-3-642-15606-9_5

access: closed

type: Part in Book or Collection

metadata version: 2017-05-16

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Eric T. Bradlow:
User-Generated Content: The "Voice of the Customer" in the 21st Century. Marketing Intelligent Systems Using Soft Computing 2010: 27-29

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