"B2C-E-Commerce als Treiber simultaner Veränderungen in IT-Struktur ..."

Horst Treiblmaier, Andreas Strebinger (2006)

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DOI: 10.1007/S11576-006-0023-0

access: closed

type: Journal Article

metadata version: 2021-06-15

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Horst Treiblmaier, Andreas Strebinger:
B2C-E-Commerce als Treiber simultaner Veränderungen in IT-Struktur und Markenarchitektur. Wirtschaftsinf. 48(2): 87-95 (2006)

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