"Simple and Scalable Response Prediction for Display Advertising."

Olivier Chapelle, Eren Manavoglu, Rómer Rosales (2014)

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DOI: 10.1145/2532128

access: closed

type: Journal Article

metadata version: 2020-05-11

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Olivier Chapelle, Eren Manavoglu, Rómer Rosales:
Simple and Scalable Response Prediction for Display Advertising. ACM Trans. Intell. Syst. Technol. 5(4): 61:1-61:34 (2014)

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