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"Influence of Narrative Strategies on Fundraising Outcome: An Exploratory ..."
Lu Zheng, Lihui Jiang (2022)
- Lu Zheng, Lihui Jiang:
Influence of Narrative Strategies on Fundraising Outcome: An Exploratory Study of Online Medical Crowdfunding. J. Soc. Comput. 3(4): 303-321 (2022)
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