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"Fostering brand love in Facebook brand pages."

Mariola Palazon, Elena Delgado-Ballester, Maria Sicilia (2019)

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DOI: 10.1108/OIR-05-2017-0175

access: closed

type: Journal Article

metadata version: 2022-10-02

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  dblp key:
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  - https://dblp.org/rec/journals/oir/PalazonDS19
Mariola Palazon, Elena Delgado-Ballester, Maria Sicilia:
Fostering brand love in Facebook brand pages. Online Inf. Rev. 43(5): 710-727 (2019)

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