"How Users Drive Value in Two-Sided Markets: Platform Designs That Matter."

Zhou Zhou, Lingling Zhang, Marshall W. van Alstyne (2024)

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DOI: 10.25300/MISQ/2023/17012

access: closed

type: Journal Article

metadata version: 2024-10-06

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Zhou Zhou, Lingling Zhang, Marshall W. van Alstyne:
How Users Drive Value in Two-Sided Markets: Platform Designs That Matter. MIS Q. 48(1): 1-30 (2024)

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