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"New Product Preannouncement: Phantom Products and the Osborne Effect."

Ram Rao, Özge Turut (2019)

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DOI: 10.1287/MNSC.2018.3124

access: closed

type: Journal Article

metadata version: 2020-06-30

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Ram Rao, Özge Turut:
New Product Preannouncement: Phantom Products and the Osborne Effect. Manag. Sci. 65(8): 3776-3799 (2019)

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