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"Predicting Product Purchase from Inferred Customer Similarity: An ..."

Sangkil Moon, Gary J. Russell (2008)

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DOI: 10.1287/MNSC.1070.0760

access: closed

type: Journal Article

metadata version: 2020-06-30

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Sangkil Moon, Gary J. Russell:
Predicting Product Purchase from Inferred Customer Similarity: An Autologistic Model Approach. Manag. Sci. 54(1): 71-82 (2008)

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