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"Latent Homophily or Social Influence? An Empirical Analysis of Purchase ..."

Liye Ma, Ramayya Krishnan, Alan L. Montgomery (2015)

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DOI: 10.1287/MNSC.2014.1928

access: closed

type: Journal Article

metadata version: 2020-06-30

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Liye Ma, Ramayya Krishnan, Alan L. Montgomery:
Latent Homophily or Social Influence? An Empirical Analysis of Purchase Within a Social Network. Manag. Sci. 61(2): 454-473 (2015)

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