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"Anticipated Regret and Product Innovation."
Baojun Jiang, Chakravarthi Narasimhan, Özge Turut (2017)
- Baojun Jiang, Chakravarthi Narasimhan, Özge Turut:
Anticipated Regret and Product Innovation. Manag. Sci. 63(12): 4308-4323 (2017)
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