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"What Makes GO-JEK Go in Indonesia? The Influences of Social Media ..."

Massoud Moslehpour et al. (2022)

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DOI: 10.3390/JTAER17010005

access: open

type: Journal Article

metadata version: 2022-07-14

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Massoud Moslehpour, Taufiq Ismail, Bey Purba, Wing-Keung Wong:
What Makes GO-JEK Go in Indonesia? The Influences of Social Media Marketing Activities on Purchase Intention. J. Theor. Appl. Electron. Commer. Res. 17(1): 89-103 (2022)

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