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"How to Improve Customer Engagement: A Comparison of Playing Games on ..."

Kai Kang et al. (2020)

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DOI: 10.4067/S0718-18762020000200106

access: open

type: Journal Article

metadata version: 2022-12-07

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  dblp key:
  - journals/jtaer/KangLGZ20
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  persistent URL:
  - https://dblp.org/rec/journals/jtaer/KangLGZ20
Kai Kang, Jinxuan Lu, Lingyun Guo, Jing Zhao:
How to Improve Customer Engagement: A Comparison of Playing Games on Personal Computers and on Mobile Phones. J. Theor. Appl. Electron. Commer. Res. 15(2) (2020)

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