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"Strategic Analysis of the Pricing Mechanisms in an Online Book Supply ..."

Wenhua Hou, Yuwen Zeng (2021)

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DOI: 10.3390/JTAER16050084

access: open

type: Journal Article

metadata version: 2022-07-14

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Wenhua Hou, Yuwen Zeng:
Strategic Analysis of the Pricing Mechanisms in an Online Book Supply Chain in the Presence of Reference Price Effects. J. Theor. Appl. Electron. Commer. Res. 16(5): 1492-1516 (2021)

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