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"Can Google Trends data provide information on consumer's perception ..."

Hulya Bakirtas, Vildan Gulpinar Demirci (2022)

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DOI: 10.1007/S40558-022-00220-1

access: closed

type: Journal Article

metadata version: 2023-08-28

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  - journals/jitt/BakirtasD22
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  - https://dblp.org/rec/journals/jitt/BakirtasD22
Hulya Bakirtas, Vildan Gulpinar Demirci:
Can Google Trends data provide information on consumer's perception regarding hotel brands? J. Inf. Technol. Tour. 24(1): 57-83 (2022)

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