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"Factors Influencing Consumers' Intentions to Switch to Live Commerce From ..."

Qun Zhao et al. (2023)

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DOI: 10.4018/JGIM.319972

access: open

type: Journal Article

metadata version: 2023-09-12

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  - journals/jgim/ZhaoCZM23
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  - https://dblp.org/rec/journals/jgim/ZhaoCZM23
Qun Zhao, Chun-Der Chen, Zhongyun Zhou, Ruihan Mao:
Factors Influencing Consumers' Intentions to Switch to Live Commerce From Push-Pull-Mooring Perspective. J. Glob. Inf. Manag. 31(1): 1-30 (2023)

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