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"Factors affecting eWOM credibility, information adoption and purchase ..."

Ahmad Daowd et al. (2021)

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DOI: 10.1108/JEIM-04-2019-0118

access: closed

type: Journal Article

metadata version: 2023-06-26

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Ahmad Daowd, Ruaa Hasan, Tillal Eldabi, Piyya Muhammad Rafi-ul-Shan, Dongmei Cao, Naphat Kasemsarn:
Factors affecting eWOM credibility, information adoption and purchase intention on Generation Y: a case from Thailand. J. Enterp. Inf. Manag. 34(3): 838-859 (2021)

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