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"Signals of Trustworthiness in E-Commerce: Consumer Understanding of ..."

Kathryn M. Kimery, Mary McCord (2006)

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DOI: 10.4018/JECO.2006100103

access: closed

type: Journal Article

metadata version: 2020-05-27

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Kathryn M. Kimery, Mary McCord:
Signals of Trustworthiness in E-Commerce: Consumer Understanding of Third-Party Assurance Seals. J. Electron. Commer. Organ. 4(4): 52-74 (2006)

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