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"How Social Impact Affects Smartphone Brand Loyalty."

Wei-Hsi Hung et al. (2020)

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DOI: 10.1080/08874417.2018.1529514

access: closed

type: Journal Article

metadata version: 2020-10-05

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  - https://dblp.org/rec/journals/jcis/HungTHW20
Wei-Hsi Hung, Chih-Lang Tseng, Chin-Fu Ho, Chung-Cheng Wu:
How Social Impact Affects Smartphone Brand Loyalty. J. Comput. Inf. Syst. 60(5): 448-458 (2020)

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