"Personal-discount sensitivity prediction for mobile coupon conversion ..."

Asnat Greenstein-Messica, Lior Rokach, Asaf Shabtai (2017)

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DOI: 10.1002/ASI.23838

access: closed

type: Journal Article

metadata version: 2020-03-02

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Asnat Greenstein-Messica, Lior Rokach, Asaf Shabtai:
Personal-discount sensitivity prediction for mobile coupon conversion optimization. J. Assoc. Inf. Sci. Technol. 68(8): 1940-1952 (2017)

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