"Impact of referral reward program on innovative customers' follow-up ..."

Depeng Zhang et al. (2019)

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DOI: 10.1108/ITP-06-2017-0188

access: closed

type: Journal Article

metadata version: 2025-01-19

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Depeng Zhang, Fuli Zhang, Si Liu, Helen S. Du:
Impact of referral reward program on innovative customers' follow-up e-referral. Inf. Technol. People 32(3): 559-578 (2019)

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