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"An Empirical Analysis of Seller Advertising Strategies in an Online ..."
Haoyan Sun, Ming Fan, Yong Tan (2020)
- Haoyan Sun, Ming Fan, Yong Tan:
An Empirical Analysis of Seller Advertising Strategies in an Online Marketplace. Inf. Syst. Res. 31(1): 37-56 (2020)
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