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"The Reference Effects on a Retailer's Dynamic Pricing and Inventory ..."

Shining Wu, Qian Liu, Rachel Q. Zhang (2015)

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DOI: 10.1287/OPRE.2015.1440

access: closed

type: Journal Article

metadata version: 2020-03-31

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Shining Wu, Qian Liu, Rachel Q. Zhang:
The Reference Effects on a Retailer's Dynamic Pricing and Inventory Strategies with Strategic Consumers. Oper. Res. 63(6): 1320-1335 (2015)

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