"The super engagers of freemium gamified services: using multimethod ..."

Keshav Gupta et al. (2022)

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DOI: 10.1108/INTR-07-2021-0434

access: closed

type: Journal Article

metadata version: 2024-10-06

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Keshav Gupta, Yiran Su, Thilo Kunkel, Daniel Funk:
The super engagers of freemium gamified services: using multimethod approach to examine why highly interactive consumers become paying consumers. Internet Res. 32(6): 1891-1909 (2022)

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