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"Stakeholder Perceptions Regarding eCRM: A Franchise Case Study."
Kelley O'Reilly, David Paper (2009)
- Kelley O'Reilly, David Paper:
Stakeholder Perceptions Regarding eCRM: A Franchise Case Study. Informing Sci. Int. J. an Emerg. Transdiscipl. 12: 191-215 (2009)
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