"Gamification for Brand Value Co-Creation: A Systematic Literature Review."

Mohamad Amir Merhabi, Panagiotis Petridis, Rushana Khusainova (2021)

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DOI: 10.3390/INFO12090345

access: open

type: Journal Article

metadata version: 2024-05-07

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Mohamad Amir Merhabi, Panagiotis Petridis, Rushana Khusainova:
Gamification for Brand Value Co-Creation: A Systematic Literature Review. Inf. 12(9): 345 (2021)

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