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"Pay more attention to consumers: exploring customer acquisition strategies ..."
Xiaoling Li et al. (2024)
- Xiaoling Li
, Zongshu Wu
, Qing Huang
, Juanyi Liu
:
Pay more attention to consumers: exploring customer acquisition strategies of large third-party sellers on e-B2C market. Ind. Manag. Data Syst. 124(4): 1558-1581 (2024)
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