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"Analysing customer behaviour in mobile app usage."

Qianling Chen, Min Zhang, Xiande Zhao (2017)

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DOI: 10.1108/IMDS-04-2016-0141

access: closed

type: Journal Article

metadata version: 2020-04-25

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Qianling Chen, Min Zhang, Xiande Zhao:
Analysing customer behaviour in mobile app usage. Ind. Manag. Data Syst. 117(2): 425-438 (2017)

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