"An advanced model of consumer attitudes toward advertising on the mobile ..."

Parissa Haghirian, Akihiro Inoue (2007)

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DOI: 10.1504/IJMC.2007.011489

access: closed

type: Journal Article

metadata version: 2020-03-13

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Parissa Haghirian, Akihiro Inoue:
An advanced model of consumer attitudes toward advertising on the mobile internet. Int. J. Mob. Commun. 5(1): 48-67 (2007)

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