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"Comprehensive evaluation of marketing channel risk of beverage enterprise ..."

Yihong Xu et al. (2015)

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DOI: 10.1504/IJITM.2015.068492

access: closed

type: Journal Article

metadata version: 2020-06-04

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  - https://dblp.org/rec/journals/ijitm/XuSCWW15
Yihong Xu, Mengju Shi, Hao Chang, Qiushuang Wei, Suhua Wang:
Comprehensive evaluation of marketing channel risk of beverage enterprise on the basis of GRA-Fuzzy-AHP. Int. J. Inf. Technol. Manag. 14(2/3): 133-145 (2015)

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