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"Advertising and Pricing Decisions in a Manufacturer-Retailer Channel with ..."
Lingxiao Yuan, Chao Yang, Taotao Li (2015)
- Lingxiao Yuan, Chao Yang, Taotao Li:
Advertising and Pricing Decisions in a Manufacturer-Retailer Channel with Demand and Cost Disruptions. Int. J. Inf. Syst. Supply Chain Manag. 8(3): 44-66 (2015)
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