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"Unveiling the interplay between blockchain and loyalty program ..."
Lu Wang, Xin (Robert) Luo, Frank Lee (2019)
- Lu Wang
, Xin (Robert) Luo, Frank Lee
:
Unveiling the interplay between blockchain and loyalty program participation: A qualitative approach based on Bubichain. Int. J. Inf. Manag. 49: 397-410 (2019)
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