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"What keeps the mobile hotel booking users loyal? Investigating the roles ..."
Ahmet Bulent Ozturk et al. (2016)
- Ahmet Bulent Ozturk, Anil Bilgihan, Khaldoon Nusair, Fevzi Okumus
:
What keeps the mobile hotel booking users loyal? Investigating the roles of self-efficacy, compatibility, perceived ease of use, and perceived convenience. Int. J. Inf. Manag. 36(6): 1350-1359 (2016)
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