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""Why pay premium in freemium services?" A study on perceived value, ..."

Juho Hamari, Nicolai Hanner, Jonna Koivisto (2020)

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DOI: 10.1016/J.IJINFOMGT.2019.102040

access: open

type: Journal Article

metadata version: 2021-05-14

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  - journals/ijinfoman/HamariHK20
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  - https://dblp.org/rec/journals/ijinfoman/HamariHK20
Juho Hamari, Nicolai Hanner, Jonna Koivisto:
"Why pay premium in freemium services?" A study on perceived value, continued use and purchase intentions in free-to-play games. Int. J. Inf. Manag. 51: 102040 (2020)

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