"Setting the future of digital and social media marketing research: ..."

Yogesh K. Dwivedi et al. (2021)

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DOI: 10.1016/J.IJINFOMGT.2020.102168

access: closed

type: Journal Article

metadata version: 2024-05-07

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Yogesh K. Dwivedi, Elvira Ismagilova, David Laurie Hughes, Jamie Carlson, Raffaele Filieri, Jenna Jacobson, Varsha Jain, Heikki Karjaluoto, Hajer Kefi, Anjala S. Krishen, Vikram Kumar, Mohammad M. Rahman, Ramakrishnan Raman, Philipp A. Rauschnabel, Jennifer E. Rowley, Jari Salo, Gina A. Tran, Yichuan Wang:
Setting the future of digital and social media marketing research: Perspectives and research propositions. Int. J. Inf. Manag. 59: 102168 (2021)

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