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"Operating an Advertising Programmatic Buying Platform: A Case Study."

Juan Carlos Gonzalvez-Cabañas, Francisco Mochón (2016)

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DOI: 10.9781/IJIMAI.2016.361

access: open

type: Journal Article

metadata version: 2020-09-29

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  - journals/ijimai/Gonzalvez-Cabanas16a
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  - https://dblp.org/rec/journals/ijimai/Gonzalvez-Cabanas16a
Juan Carlos Gonzalvez-Cabañas, Francisco Mochón:
Operating an Advertising Programmatic Buying Platform: A Case Study. Int. J. Interact. Multim. Artif. Intell. 3(6): 6-15 (2016)

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