"Idea Generation in New Product Development: Roles of Innovation, ..."

Pratap Chandra Mandal (2022)

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DOI: 10.4018/IJIDE.311513

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type: Journal Article

metadata version: 2023-05-08

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Pratap Chandra Mandal:
Idea Generation in New Product Development: Roles of Innovation, Strategies, and Initiatives. Int. J. Innov. Digit. Econ. 13(1): 1-11 (2022)

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