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"How Will Electronic Word of Mouth Affect Consumer Purchase Intention?"

Yi-Fen Chen et al. (2022)

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DOI: 10.4018/IJIDE.292494

access: closed

type: Journal Article

metadata version: 2022-05-03

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  - https://dblp.org/rec/journals/ijide/ChenWHH22
Yi-Fen Chen, Cheng-Ho Wei, Jui-Feng Hsieh, Chang-Lung Hsieh:
How Will Electronic Word of Mouth Affect Consumer Purchase Intention? Int. J. Innov. Digit. Econ. 13(1): 1-16 (2022)

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