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"An Investigation of Factors that Influence Blog Advertising Effectiveness."

Jen-Ruei Fu, Jessica Hsiaofen Chen (2012)

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DOI: —

access: closed

type: Journal Article

metadata version: 2022-05-13

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  - electronic edition @ nthu.edu.tw (archived)
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  dblp key:
  - journals/ijebm/FuC12
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  - https://dblp.org/rec/journals/ijebm/FuC12
Jen-Ruei Fu, Jessica Hsiaofen Chen:
An Investigation of Factors that Influence Blog Advertising Effectiveness. Int. J. Electron. Bus. Manag. 10(3): 194-203 (2012)

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