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"Applying RFM Model to Evaluate the E-loyalty for Information-based Website."
Chui-Yu Chiu et al. (2009)
- Chui-Yu Chiu, Zhi-Ping Lin, Po-Chia Chen, I-Ting Kuo:
Applying RFM Model to Evaluate the E-loyalty for Information-based Website. Int. J. Electron. Bus. Manag. 7(4): 278-285 (2009)
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