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"The Influence of Perceived Risk, Shopping Value and Opinion Leader to ..."

Yi-Fen Chen, Chia-Wen Tsai, Po-Hung Lin (2017)

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DOI: 10.4018/IJEA.2017070103

access: closed

type: Journal Article

metadata version: 2020-04-16

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Yi-Fen Chen, Chia-Wen Tsai, Po-Hung Lin:
The Influence of Perceived Risk, Shopping Value and Opinion Leader to Explore Online Consumer Purchase Intention: Using Social Network Analysis. Int. J. E Adopt. 9(2): 31-58 (2017)

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