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"Investigating the impact of external environment on strategic marketing ..."

Shahzeb Zulfiqar, Sayed Fayaz Ahmad (2020)

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DOI: 10.1504/IJBPIM.2020.117149

access: closed

type: Journal Article

metadata version: 2023-09-30

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Shahzeb Zulfiqar, Sayed Fayaz Ahmad:
Investigating the impact of external environment on strategic marketing planning: a case study for NetSol Technologies Inc. Int. J. Bus. Process. Integr. Manag. 10(2): 185-193 (2020)

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