Stop the war!

Остановите войну!

for scientists:

default search action

combined dblp search
author search
venue search
publication search

ask others

"Optimal allocation of promotional resource for multi-product in segmented ..."

P. C. Jha et al. (2011)

> Home

Details and statistics

DOI: 10.1504/IJAOM.2011.045458

access: closed

type: Journal Article

metadata version: 2023-09-30

- view
  - electronic edition via DOI
  - unpaywalled version
  authority control:
- export record
  dblp key:
  - journals/ijaom/JhaAGK11
- ask others
- share record
  persistent URL:
  - https://dblp.org/rec/journals/ijaom/JhaAGK11
P. C. Jha, Remica Aggarwal, Anshu Gupta, P. K. Kapur:
Optimal allocation of promotional resource for multi-product in segmented market for dynamic potential adopter and repeat purchasing diffusion models. Int. J. Adv. Oper. Manag. 3(3/4): 257-270 (2011)

a service of

manage site settings

To protect your privacy, all features that rely on external API calls from your browser are turned off by default. You need to opt-in for them to become active. All settings here will be stored as cookies with your web browser. For more information see our F.A.Q.