"Optimal demand shaping for a dual-channel retailer under growing ..."

Nevin Mutlu, Ebru K. Bish (2019)

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DOI: 10.1080/24725854.2018.1508927

access: open

type: Journal Article

metadata version: 2025-01-19

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Nevin Mutlu, Ebru K. Bish:
Optimal demand shaping for a dual-channel retailer under growing e-commerce adoption. IISE Trans. 51(1): 92-106 (2019)

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