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"Getting beer during commercials: Adverse effects of ad-avoidance."

Torben Stühmeier, Tobias Wenzel (2011)

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DOI: 10.1016/J.INFOECOPOL.2010.09.002

access: closed

type: Journal Article

metadata version: 2020-02-22

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  - https://dblp.org/rec/journals/iepol/StuhmeierW11
Torben Stühmeier, Tobias Wenzel:
Getting beer during commercials: Adverse effects of ad-avoidance. Inf. Econ. Policy 23(1): 98-106 (2011)

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