"Balance cues of online-offline channel integration: Considering the ..."

Jie Fang, Hefu Liu, Yang Li (2021)

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DOI: 10.1016/J.IM.2021.103535

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type: Journal Article

metadata version: 2022-03-29

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Jie Fang, Hefu Liu, Yang Li:
Balance cues of online-offline channel integration: Considering the moderating role of customer's showrooming motivation. Inf. Manag. 58(8): 103535 (2021)

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