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"Customer segmentation and strategy development based on customer lifetime ..."

Su-Yeon Kim et al. (2006)

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DOI: 10.1016/J.ESWA.2005.09.004

access: closed

type: Journal Article

metadata version: 2021-10-14

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Su-Yeon Kim, Taesoo Jung, Eui-Ho Suh, Hyun-Seok Hwang:
Customer segmentation and strategy development based on customer lifetime value: A case study. Expert Syst. Appl. 31(1): 101-107 (2006)

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