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"Estimation methods for choice-based conjoint analysis of consumer preferences."

Merja Halme, Markku Kallio (2011)

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DOI: 10.1016/J.EJOR.2011.03.049

access: closed

type: Journal Article

metadata version: 2022-01-03

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Merja Halme, Markku Kallio:
Estimation methods for choice-based conjoint analysis of consumer preferences. Eur. J. Oper. Res. 214(1): 160-167 (2011)

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