"Response transformation and profit decomposition for revenue uplift modeling."

Robin Marco Gubela, Stefan Lessmann, Szymon Jaroszewicz (2020)

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DOI: 10.1016/J.EJOR.2019.11.030

access: closed

type: Journal Article

metadata version: 2022-10-02

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Robin Marco Gubela, Stefan Lessmann, Szymon Jaroszewicz:
Response transformation and profit decomposition for revenue uplift modeling. Eur. J. Oper. Res. 283(2): 647-661 (2020)

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